Amelinda Charm Susan

Rising from her humble beginnings in Nebraska, Susan Charm moved to San Francisco to study fashion/costume design. At the age of 19 worked as a costumer in the theater & opera in San Francisco, then onto NYC to steal some spotlight for herself as a model. After living and working in Los Angeles for over a decade Alex now resides in NYC & works full time as a makeup & hair artist as well as a beauty expert and columnist.

Beauty Devices

5 Best Vein Finder Device | Active, Passive, Portable & Infrared Vein Finder

A referral to laboratory for a blood test is not fun for many people. It even gets more frustrating for both the patient and the health care professionals if the veins are not visible.


Best Lotion for Baby Eczema Reviews

Whether you are a new parent or an older one, taking care of a baby is not an easy task. This is so especially when dealing with their sensitive and delicate skin.


12 Best Moisturizer For Face 2020 Reviews

Water is an essential component of healthy skin. It constitutes to 64 percent of the whole skin covering the body. If the body surface is too dry, the skin may become itchy, inflamed, scaly and unattractive. Regardless of whether your skin is dry or oily, you need to give it proper care to look beautiful, healthy and youthful.

Beauty Devices

RubyLux Infrared Bulb [2020 Full Reviews]

Technology always brings in innovations in all sectors of life.


10 Best Drugstore Tinted Moisturizer Reviews

Are you tired of always applying your skincare before applying the moisturizer? The process robs you of your precious time, and both applications feel bulky on your face. But you need not fret; thanks to the tinted moisturizers on the market.

Light Therapy

Best Light Therapy Box 10000 Lux Review

Seasonal Affective Disorder (SAD) is a seasonal depression which mainly occurs during the cold and dark winter months. This is caused by lack of enough natural sunlight, which helps us keep alert and awake during the day and help us sleep at night.

Beauty Devices

Verilux Happylight Reviews-HappyLight Luxe 10,000 Lux

The use of light in therapy has been a very controversial topic for many years.


How To Clean Makeup Brushes – How Often You Should Do It

Makeup brushes are some of the most important tools in every makeup application. Not many women can attain the perfect application of makeup without using brushes for every step they take


9 Best Foundation for Acne Prone Skin Reviews

Very few men and women including teenagers can claim to have never experienced acne at one time or the other. Acne is a common problem that is not only annoying but can also get out of hand.

Beauty Devices

Neutrogena Light Therapy Acne Mask Reviews

Most people that suffer from acne breakouts find solace after using a retinoid acne treatment. But what do you do when that does not seem to work for you? You may opt to use light therapy to treat your acne.


Top 10 Best Dog Shampoo Reviews

Dogs are special, loyal, and friendly and make up part of the family. Just like children, dogs are also playful and messy but a joy to have around at home.