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L’Oréal relaunches Yue Sai to attract younger consumer |
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L’Oréal has launched an ambitious web series and social media campaign to modernize the image of its Chinese makeup and skin-care brand Yue Sai, and appeal to a younger age group.An eight-part mini series entitled Buzz My Heart 
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Japan’s Gokurakuyu expands spa offering to China |
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Japan’s largest spa operator Gokurakuyu will introduce the unique Japanese onsen and saku experience to their Chinese neighbours, reports the Financial Times (FT). Gokurakuyu’s ambitious plans will see 100 spas – more than are
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Melvita expands in US with new California stores |
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Melvita, the French organic beauty brand that is part of the L’Occitane en Provence stable, is focusing its US expansion drive on the West Coast with three back-to-back openings.At the end of June, Melvita unveiled a 910ft2
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Olivier Cresp, perfumer, Firmenich |
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What was your inspiration for the latest Nina Ricci fragrance?Two years ago Nina Ricci brand director Margerie Barbès Petit called me and said she wanted to make a love potion. Margerie told me that we would to have to start from
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MAC apologises for controversy over new make-up line |
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MAC Cosmetics has issued a public apology over a new Mexican inspired make-up line after it caused controversy amongst consumers. The Rodarte collection, due out in September, includes a pink nail varnish shade called ‘Juarez’
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House of Fraser revamps Glasgow beauty hall |
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House of Fraser has undertaken a multi-million pound refurbishment of its beauty hall in its Glasgow store, Frasers. The Frasers Beauty Hall is the fourth largest in the UK (behind Selfridges, Harvey Nichols and Harrods)
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Bliss opens first spa in Europe at Barcelona’s W Hotel |
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Bliss’ first spa in Spain has just opened at the Hotel W Barcelona. Founded in the US in 1996, the brand has signed an exclusivity agreement with W Hotels. The outlet in Barcelona is also the first in Europe. Bliss Barcelona
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New private label for German perfumery chain Douglas |
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German perfumery chain Douglas is continuing its strategy of enhancing its portfolio of private labels with the arrival of J.S. Douglas Söhne. The name is a reference to the retailer’s roots when it began to grow by buying
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Armand Basi pays homage to the sea with L’Eau pour Homme |
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Catalan fashion designer Armand Basi has launched L’Eau pour Homme, his seventh fragrance with Idesa Parfums. Composed by Francis Kurkdjian, the new spicy and fresh fragrance is inspired by the Mediterranean sea. Fresh notes like
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P&G’s Max Factor introduces ‘magic mirror’ |
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Max Factor has partnered with Abang.com to bring Daily Makeover’s virtual makeover application, Makeover Studio, to China. Abang.com, the Chinese-language version of the lifestyle content publisher About.com, will host the new
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